Although you can adapt a website to make it search engine friendly, it is always better to design or redesign a website with search engine optimization (SEO) in mind. Essentially, you want to make it easier for the search engines to crawl your website. SEO is the basic tool we use to achieve this outcome.
The question remains, why do we want the search engines to crawl our website in the first place? Well here are 10 reasons why designing your websites with search engines in mind is an essential step in the design process: