When using SEO service the use of keywords is very important and necessary because it serves as link between the business owner and their clients. While in the case of SMM service tags are being used mostly. This tags helps customers get what they want faster. But note when using the SMM service the tags would surely bring many results to the customers thereby making it very competitive for the business owner. The best way to overcome this is to work on reviews and ensure their recommendations are good so customers can choose them when searching for the best.